I recently congratulated myself on my very first Guerlain purchase. The brand creates so many crazy-tempting products but the one that got me to just go for it was the Maxi Velvet Matte Liquid Lipstick ($30.00) from the Winter Fairytale Collection called Fleur de Givre (M72). It first came to my attention from Temptalia (as most things do) and I went on the hunt for it!

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

I do love the sleek packaging, although it is shorter than I imagined it would be. However, there is 0.25 oz. of product in there; pretty standard, actually. 

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

It's got a hint of vanilla smell to it and although the texture reminds me a bit of Rimmel's Provocalips, Guerlain's Maxi Velvet performs much better. It glides on semi-opaque and is pretty smooth. The color is a very dainty, soft, cotton candy-like pink and shows up on me as such. Generally shades like this tend to wash me out a bit but this one seemed to just sink into my skin tone and was quite agreeable. I initially thought I preferred two coats of this for that full-coverage look, but one coat is certainly enough, even with my skin tone. By one coat, I mean I don't need to stick the applicator back in the product again to get more; there's more than enough on the wand when it comes out.

I should also mention that this liquid lipstick is sooo moisturizing (even more so than Stila's Stay All Day range). This was surprising to me since a lot of them can be drying, especially if you don't apply lip balm beforehand. I used this with and without lip balm and I still found it moisturizing to my often-dry lips. I shot indoors and outdoors to give you all an idea of how it looks on my skin tone.

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Guerlain Maxi Velvet Matte Liquid Lipstick - Fleur de Givre

Lastly, the lipstick is transferable, so it will transfer to your coffee cup. Amazingly, I didn't feel the strong need to reapply after eating as the color was still pretty vibrant. And when I did reapply, going right over the old was effortless. 

The entire Winter Fairytale collection was quite beautiful. Very happy with my first Guerlain purchase! 

P.S. I ordered this from Bloomingdales bit it's out of stock now. Looks like it's on backorder via Nordstrom. 

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